1998 // 2026
28 Years Of Fly Racing
A legacy built on family
Founded in 1998, FLY Racing is a leading apparel brand for MX and off-road, BMX, MTB, ADV-touring, riders. We are driven by a desire to create high-quality products, enhancing performance and protection.
Decades into its evolution, FLY Racing continues to offer the widest range of powersports apparel in the market. Known for innovative designs, cutting-edge technology, and attention to detail, FLY Racing is committed to providing riders with the perfect solution for whatever may come.
In addition to our focus on quality and performance, FLY Racing also places a strong emphasis on style. Our products are designed to look as good as they perform, on trend and on track.
28 Years Of Family
FLY Racing is more than a brand, more than a team, it’s a family. The FLY Racing Family was built on belief in each other. That belief pushes boundaries and the perceived limits. It provides the foundation for FLY Racing’s next chapter. When you choose FLY Racing, you’re more than a customer, you’re family.
FLY Family Gallery
FLY THROUGH TIME
FLY Racing was established, offering handlebars, levers, boots and chest protection.
Helmets were added to the product lineup.
Launched our first MX clothing – 2000s Collection.
FLY Racing signs rider Andrew Short.
FLY Racing signs rider Trey Canard.
FLY Racing rider Trey Canard wins first SX - Houston Supercross.
FLY Racing releases the Lite Hydrogen line (now known as Lite), defining minimalistic racewear.
FLY Racing rider Andrew Short wins first and only SX (Seattle Supercross).
FLY Racing rider Trey Canard wins Tooele, Utah Pro Motocross.
FLY Racing becomes the exclusive sponsor of Lucas Oil Pro Motocross (today this agreement is non-exclusive).
FLY Racing begins collaboration with RHEON Labs to design, develop and test new energy-absorbent RHEON Technology.
FLY Racing rider Zach Osborne becomes the 250 SX Regional Champion for the first time. He repeated this title in 2018.
FLY Racing rider Zach Osborne becomes the 250 MX National Champion.
FLY Racing rider Zach Osborne becomes a back-to-back 250 SX Regional Champion, winning in both 2017 and 2018.
FLY Racing rider Justin Brayton wins Daytona Supercross.
FLY Racing launches Formula Helmet with revolutionary RHEON Technology.
FLY Racing becomes the presenting sponsor of Monster Energy Supercross.
FLY Racing rider Zach Osborne is the 450 MX National Champion.
FLY Racing celebrates our 25th anniversary!
FLY Racing wins its first ever "MXGP Sweep", winning both the MX2 class with Simon Laengenfelder and the MXGP class with Lucas Coenen.